NPS, CSAT, and CES surveys — GDPR-native, EU-hosted, and connected to HubSpot. Finally, a feedback tool your DPO will approve.
Now in early access — request your spot
Integrates with the tools your team already uses
“The tool is great to be honest, simple to get responses. I like it.”
Use website surveys for in-the-moment insights, embed surveys in emails you already send, or share a standalone survey link via WhatsApp, SMS, chat and more.
Capture feedback with a lightweight widget — perfect for key pages, workflows, and help content.
Embed one-click NPS/CSAT/CES into HubSpot (or any email tool) and capture responses in Novella.
Send a standalone survey page via WhatsApp, SMS, email, chat, or QR codes — fast and flexible.
Start simple with NPS, CSAT, or CES — then route responses into HubSpot, Slack, or your workflows.
Powerful features designed for teams who care about customer experience
NPS, CSAT, CES, Likert scales, and thumbs up/down surveys. Choose the right metric for every touchpoint.
Beautiful, customizable widgets that blend seamlessly into your website with smart triggers.
Sync responses to contact records automatically. Track sentiment trends right in your CRM.
Watch response trends, sentiment and conversion data update as feedback arrives, so teams can act without waiting for a batch refresh.
Embed surveys into email at the perfect moment in your customer journey.
Use custom colors and background images to make every survey feel like a natural part of your brand.
Self-hosted web push notifications flag new responses, detractors, milestones and low response rates without adding an external push provider.
Discuss an individual response, bring in the right teammate and coordinate follow-up without moving the conversation to another tool.
Novella is designed for SaaS, fintech, healthtech, and professional services companies with 50–500 employees — teams that need enterprise-grade feedback tooling without enterprise-grade compliance risk.
Survey data is collected and stored in the EU — what your team does with it downstream in HubSpot or Salesforce is your call. Novella gives you full export control to make that easy. If your DPO has ever blocked a US-hosted tool, Novella is worth a conversation.
Perfect for every stage of the customer journey
Measure satisfaction immediately after purchase to catch issues early.
Track CSAT after support tickets to improve service quality.
Measure CES during onboarding to identify friction points.
Collect feedback on new features and prioritize roadmap items.